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How an Incorrect Opinion Becomes a Belief You Carry for Life
Using Your Customer's Outdated Beliefs and Opinions to Your Advantage
4 min read


The CREATIVITY FAUCET, and Why It's OK to Be Backed Up
Learn the priceless ability to consistently generate new and exciting ideas.
2 min read


3 QUESTIONS to Ask Yourself BEFORE Making Your Next Tech Purchase
If you're a creator who is considering buying a new product or paradigm, first check whether it passes the 'Three Cs' test.
3 min read


Buying a NEW CAMERA - The Inevitability of DIMINISHING RETURNS
How to Know Whether That New Purchase is Really Going to Take You From Zero to One.
5 min read

Learning to SAY NO - The Ultimate PRODUCTIVITY SUPERPOWER
How to guard your time, so that others can't steal it from you.
3 min read


SHOSHIN - The Beginner's Mind
Adopting the mindset that you are an absolute beginner in your field.
4 min read
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